Made to Measure
cut to fitWhat I advise on
Where Shelf Life's signals become the consulting work executives act on. Jackie Swanson is a Managing Partner at Gartner Consulting, advising retail, consumer-products, manufacturing, and utility leaders.
Agentic Commerce and AI Shopping Strategy
Prepare for a market where AI assistants, answer engines, marketplaces, and digital agents shape how customers discover, compare, and buy.
- Agentic commerce strategy and roadmap
- AI shopping journey assessment
- Answer Engine Optimization readiness
- Product data readiness for AI discovery
AI Strategy and Operating Model Readiness
Move AI from isolated experiments to enterprise capability, with the strategy, governance, roles, and value cases to support it.
- Enterprise AI strategy
- GenAI and agentic AI use-case prioritization
- AI operating-model design
- AI governance and risk controls
Retail and Consumer Products Transformation
Design and run large-scale transformation programs that connect strategy, technology, process, people, and measurable outcomes.
- Enterprise transformation strategy
- Transformation management office design
- Business-case development
- Change-management strategy
Supply Chain and Inventory Transformation
Build more responsive, resilient, and commercially connected supply chains that support modern commerce.
- Supply chain strategy and operating model
- Inventory visibility and availability
- Demand planning and forecasting
- Fulfillment and returns optimization
Merchandising, Planning, and Product Development
Modernize how retailers read demand, build assortments, plan inventory, and bring products to market.
- Merchandising strategy
- Assortment and line-architecture assessment
- Planning-process redesign
- Product-development cycle optimization
Customer Experience and Store of the Future
Define how stores, digital channels, service models, and customer journeys evolve as shopping behavior changes.
- Store-of-the-future strategy
- Omnichannel customer-journey design
- Clienteling and associate enablement
- Digital and physical experience integration
Digital Commerce and Marketplace Strategy
Modernize commerce across owned digital channels, marketplaces, social commerce, and emerging AI-enabled shopping surfaces.
- Digital commerce strategy
- Marketplace strategy
- DTC and wholesale channel strategy
- Social-commerce readiness
Pricing, Promotion, and Margin Protection
Sharpen pricing discipline, promotional effectiveness, and margin visibility in a more transparent, more volatile market.
- Pricing strategy and governance
- Promotion-effectiveness assessment
- Markdown and margin-leakage analysis
- Competitive price-monitoring strategy
ERP, HCM, and Enterprise Technology Modernization
Support major technology decisions and modernization programs with clear business alignment and a practical path to execution.
- ERP strategy and selection
- HCM strategy and selection
- Business-requirements definition
- Technology-roadmap development
Workforce, Change, and Organization Design
Prepare teams, structures, skills, and ways of working for new business models and AI-enabled operations.
- Organization design
- Workforce strategy
- Change management
- Future-of-work assessment
Cybersecurity, Risk, and Trust in AI-Enabled Retail
Manage the risks created by AI, agents, customer data, connected commerce, and new digital operating models.
- AI risk and governance strategy
- Customer-data trust assessment
- Agentic AI security readiness
- Retail cybersecurity operating model
Sustainability, Traceability, and Compliance Readiness
Respond as regulation, sustainability expectations, and transparency demands reshape operations.
- Sustainability operating model
- Traceability-readiness assessment
- Product-data and compliance readiness
- Digital-product-passport readiness
Industry Thought Leadership and Executive Advisory
Help leaders see what is changing in retail and consumer products, and what it means for strategy, investment, and execution. Where Shelf Life and the advisory work meet.
- Executive strategy workshops
- Market trend briefings
- Board and leadership presentations
- Competitive landscape assessments
- Innovation agenda development
- Scenario and future-back strategy
What this looks like in practice
Industries I advise
Deep focus on the business models, operating challenges, technology decisions, and transformation agendas shaping modern commerce and enterprise operations.
From Shelf Life signal to boardroom strategy
Made to Measure
cut to fitWhat I advise on
Where Shelf Life's signals become the consulting work executives act on. Jackie Swanson is a Managing Partner at Gartner Consulting, advising retail, consumer-products, manufacturing, and utility leaders.
Agentic Commerce and AI Shopping Strategy
Prepare for a market where AI assistants, answer engines, marketplaces, and digital agents shape how customers discover, compare, and buy.
- Agentic commerce strategy and roadmap
- AI shopping journey assessment
- Answer Engine Optimization readiness
- Product data readiness for AI discovery
AI Strategy and Operating Model Readiness
Move AI from isolated experiments to enterprise capability, with the strategy, governance, roles, and value cases to support it.
- Enterprise AI strategy
- GenAI and agentic AI use-case prioritization
- AI operating-model design
- AI governance and risk controls
Retail and Consumer Products Transformation
Design and run large-scale transformation programs that connect strategy, technology, process, people, and measurable outcomes.
- Enterprise transformation strategy
- Transformation management office design
- Business-case development
- Change-management strategy
Supply Chain and Inventory Transformation
Build more responsive, resilient, and commercially connected supply chains that support modern commerce.
- Supply chain strategy and operating model
- Inventory visibility and availability
- Demand planning and forecasting
- Fulfillment and returns optimization
Merchandising, Planning, and Product Development
Modernize how retailers read demand, build assortments, plan inventory, and bring products to market.
- Merchandising strategy
- Assortment and line-architecture assessment
- Planning-process redesign
- Product-development cycle optimization
Customer Experience and Store of the Future
Define how stores, digital channels, service models, and customer journeys evolve as shopping behavior changes.
- Store-of-the-future strategy
- Omnichannel customer-journey design
- Clienteling and associate enablement
- Digital and physical experience integration
Digital Commerce and Marketplace Strategy
Modernize commerce across owned digital channels, marketplaces, social commerce, and emerging AI-enabled shopping surfaces.
- Digital commerce strategy
- Marketplace strategy
- DTC and wholesale channel strategy
- Social-commerce readiness
Pricing, Promotion, and Margin Protection
Sharpen pricing discipline, promotional effectiveness, and margin visibility in a more transparent, more volatile market.
- Pricing strategy and governance
- Promotion-effectiveness assessment
- Markdown and margin-leakage analysis
- Competitive price-monitoring strategy
ERP, HCM, and Enterprise Technology Modernization
Support major technology decisions and modernization programs with clear business alignment and a practical path to execution.
- ERP strategy and selection
- HCM strategy and selection
- Business-requirements definition
- Technology-roadmap development
Workforce, Change, and Organization Design
Prepare teams, structures, skills, and ways of working for new business models and AI-enabled operations.
- Organization design
- Workforce strategy
- Change management
- Future-of-work assessment
Cybersecurity, Risk, and Trust in AI-Enabled Retail
Manage the risks created by AI, agents, customer data, connected commerce, and new digital operating models.
- AI risk and governance strategy
- Customer-data trust assessment
- Agentic AI security readiness
- Retail cybersecurity operating model
Sustainability, Traceability, and Compliance Readiness
Respond as regulation, sustainability expectations, and transparency demands reshape operations.
- Sustainability operating model
- Traceability-readiness assessment
- Product-data and compliance readiness
- Digital-product-passport readiness
Industry Thought Leadership and Executive Advisory
Help leaders see what is changing in retail and consumer products, and what it means for strategy, investment, and execution. Where Shelf Life and the advisory work meet.
- Executive strategy workshops
- Market trend briefings
- Board and leadership presentations
- Competitive landscape assessments
- Innovation agenda development
- Scenario and future-back strategy
What this looks like in practice
Industries I advise
Deep focus on the business models, operating challenges, technology decisions, and transformation agendas shaping modern commerce and enterprise operations.
From Shelf Life signal to boardroom strategy
Who you'll be working with
Jackie Swanson is a Managing Partner at Gartner Consulting, where she advises retailers, fashion and luxury brands, consumer-products companies, and manufacturers on growth strategy, AI readiness, agentic commerce, operating-model change, and enterprise transformation.
She is the author of Shelf Life, a weekly newsletter read by senior retail, CPG, and brand leaders that turns the week's cultural and commercial signals into a strategic read. Based in New York.